Scale Up Search is partnered with a pioneering skincare brand driven by science and dedicated to delivering high-performance products to customers worldwide. We are looking for a Director of Marketing to shape our client’s strategic direction and drive impactful growth in the beauty industry.
Job Overview:
As Director of Marketing, you will collaborate with the VP of Marketing and cross-functional teams to craft product positioning, execute new product launches, and lead strategic initiatives. Your role will be instrumental in establishing a distinctive brand identity and executing data-driven product marketing strategies that align with the brand’s mission and founder’s vision.
Key Responsibilities:
- Launch Leadership
- Market & Trend Analysis
- Vision Alignment
- Vendor Collaboration
- Retail & Sampling Coordination
- New Product Development
- Sales & Consumer Insights
- Retail Marketing Management
What We’re Looking For:
- Bachelor’s degree in marketing, communications, or a related field.
- 10+ years of marketing experience, with at least 7 years in product marketing within the beauty or personal care industry.
- Proven track record of managing multiple projects in a dynamic, fast-paced environment.
- Skilled in product positioning, ingredient storytelling, and compliance with product claims.
- Strong analytical mindset and data-driven approach to marketing.
- Proficiency in PowerPoint, Excel, and other business tools.
- Passion for beauty and skincare, with a detail-oriented and creative approach.
- Insightful knowledge of industry trends and competitive dynamics in beauty.
- Collaborative, cross-functional leadership experience with a focus on product development, sales, and marketing.